Hannes Schwarm, Managing Managing Director, MR WOLF
In the age of AI, almost every event manager uses smart tools, but rarely is their full potential exploited. AI assistants are the pragmatic way to standardise recurring tasks: they bring a defined persona, tone, response logic and relevant prior knowledge to the table, enabling teams to work consistently and efficiently.
This masterclass presents and applies a framework for creating effective AI assistants for event managers:
What role does the assistant take on? How does it sound? How does it respond? What knowledge does it use?
In a workshop format, groups develop their own assistant. Finally, there are concrete examples of how the assistant is used in the everyday work of event departments.
Language: German
