AI Culture: Between competitive advantage, responsibility and reality

By wdo, 7 November, 2025

Moderation:
Thomas Szabo, Founder of digital excellence and Managing Director of act&react

in conversation with…

  • Jan Götze – Innovation Strategist | AI Experience Lead | Creative Director, DO IT
  • Patric Weiler – CEO pwbc - Business Class of AI | Executive Advisor AI & Strategy
  • Dr. habil. Eberhard Schnebel – Lecturer at Goethe University Frankfurt – AI Ethics Expert
  • tbd

Artificial intelligence is not only transforming business processes — it is increasingly shaping corporate culture, decision-making, and creative collaboration. While some companies are already leveraging AI as a clear competitive advantage, many still find themselves caught between high expectations, ethical considerations, and real-world limitations.

This panel explores how a contemporary AI Culture can emerge — a culture that enables innovation, embraces responsibility, and navigates opportunities and risks with a realistic perspective.

Datum
-
Sprecher

Thomas Szabo

By wdo, 24 November, 2025

Thomas Szabo - Founder der digital excellence & CEO von act&react

digital & events stage 

Thomas Szabo
digital excellence

Jan Götze

By wdo, 21 November, 2024

Creative Director DO IT! | Innovation Strategist | Keynote Speaker I Creative & Innovation Lead with 15+ years in advertising, live communication & digital brand experiences.

plAIground Halle 4 

Jan Götze
DO IT!
Beschreibung_en

Creative Director DO IT! | Innovation Strategist | Keynote Speaker I Creative & Innovation Lead with 15+ years in advertising, live communication & digital brand experiences.

plAIground Halle 4 

Patric Weiler

By wdo, 2 October, 2025

CEO pwbc - Business Class of AI | Executive Advisor AI & Strategy

Patric Weiler hat Firmen in unterschiedlichen Rollen geführt und prägt seit fast drei Jahrzehnten die Live-Kommunikationsbranche. Als stellvertretender Deutschlandchef und Strategieleiter bei American Express Meetings & Events, als Co-Founder und CEO der Digitalagentur 7thSENSE, einer der ersten in Europa, sowie als Director of Strategy & Innovation bei Proske kennt er die Branche aus jeder Perspektive. 

Er beschäftigt sich seit über zehn Jahren mit den Möglichkeiten der Künstlichen Intelligenz - lange bevor der aktuelle Hype begann - und gilt heute als einer der führenden Unternehmensberater und Sparringspartner, wenn es um die Transformation von Unternehmen ins KI-Zeitalter geht. 

Darüber hinaus ist er als Hochschuldozent, Trainer, Autor und Keynote-Speaker aktiv, wenn es um strategische Zukunftsthemen geht. 

digital & events stage | Halle 7

Patric Weiler
Patric Weiler Business Consulting
Beschreibung_en

CEO pwbc - Business Class of AI | Executive Advisor AI & Strategy

Patric Weiler has led companies in various roles and has been shaping the live communications industry for almost three decades. As Deputy Head of Germany and Head of Strategy at American Express Meetings & Events, as co-founder and CEO of the digital agency 7thSENSE, one of the first in Europe, and as Director of Strategy & Innovation at Proske, he knows the industry from every perspective.

He has been exploring the possibilities of artificial intelligence for over ten years – long before the current hype began – and is now considered one of the leading management consultants and sparring partners when it comes to transforming companies into the AI age.

He is also active as a university lecturer, trainer, author, and keynote speaker on strategic future topics.

digital & events stage | Hall 7

Dr. habil. Eberhard Schnebel

By wdo, 24 November, 2025

Dr. habil. Eberhard Schnebel, Dozent an der Goethe-Universität Frankfurt – KI-Ethik Experte

digital & events stage + plAIground 

Eberhard Schnebel
KI-Ethik Experte
Beschreibung_en

Dr. habil. Eberhard Schnebel, lecturer at Goethe University Frankfurt – AI ethics expert

digital & events stage + plAIground

Tobias Berghaus

By wdo, 4 December, 2025

Geschäftsführender Gesellschafter L&S GmbH & Co. KG - Veranstaltungs- und Messetechnik

digital & events stage Halle 7

L&S GmbH & Co. KG
Beschreibung_en

Managing Partner, L&S GmbH & Co. KG – Event and Trade Fair Technology

digital & events stage Hall 7

Session
digital & events stage